Small Business Series: Protecting Intellectual Property Through the Use of Trademark and Service Mark Registrations

Event Type:

Small Business

Age Group:

Adults
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Branding is inextricably tied to the goodwill and reputation of every business. We invite you to join Kathy Spray, Attorney at Wright Beamer, for a discussion of the branding protections offered by the trademarking process. We will review the creation of a trademark or service mark, consider what can - and cannot - be federally protected, and explain why trademark protection is an important part of your business marketing plan.